Blogging For Money – Easy Way…
Although the primary purpose of a website is to build trust and awareness, these efforts ultimately serve as the main recipe for making money blogging. You can’t expect someone to hand over their money when they know next to nothing about you, can you?
Once you build a solid following through quality publishing and engagement, the money will naturally follow with the right mix of tools, services and a solid long-term strategy.
In this context, today we will discuss the most common ways to blog for money while keeping our visitors highly engaged. This article explores five sections on making money, each divided into different methods that you can reliably incorporate into your blog.
Let’s get started!
Advertising is perhaps the most well-known way to make money blogging. It’s also one of the easiest to implement, which has led to long-term appeal among both new and established bloggers.
Many people blog for money and survive on advertising alone (even in the age of ad blocking software). What makes traditional ads so interesting is their low barrier to entry, as most ad networks are happy to sign you up if you have a decent blog to display them on.
Here are some tips to help you maximize your income:
Make sure your ads aren’t intrusive. For most bloggers and visitors, one ad per page is enough.
The best ad placement is above the border, which means it’s in the top half of the page. This naturally increases visibility and potential earnings.
Experiment with multiple ad sizes (such as banners, rectangles, and even text-only ads). Each niche provides different results.
Where to search: The most popular platforms include Google AdSense, Chitika and also Media.net.
Private (self-hosted) advertising:
As your blog generates a healthy amount of targeted visitors, you can start selling personal advertising space as a means of making money blogging throughout the year.
It usually goes like this:
You would be put in contact with a person or company who wants to promote their property (such as a product, service or even an article).
Then negotiate a price for a set period of time (for example, $150 per month for a homepage ad).
Finally, you need to display the banner (or any form of visible property) in a location the two of you have agreed upon.
Attracting advertisers can be difficult. Here are some things you can do to maximize your income:
Let website visitors know that you accept ads. Even a simple banner on the site that says “Advertise here” works wonders.
Contact niche companies directly, especially those you’ve already seen advertised on other blogs.
Join marketplaces like BuySellAds to help you connect with advertisers. This marketplace makes it easy to find leads because they do much of the marketing for you.
This is a newer form of advertising compared to more traditional methods. The concept is quite interesting and many sites are now blogging for money through this method above all others.
Native ads usually appear on the article page. These are relatively related to the content you are reading and the headline reads just like a typical article. This is why they work so well because they all look and feel very natural to the reader.
You may have seen some prominent examples on sources like BuzzFeed and other entertainment sites, usually accompanied by the phrase “From Around the Web.”
Where to look: Top companies include Outbrain, Nativo, and Taboola. Try it out and see how it works on your blog!
Marketing of products and services
Marketing products and services are extremely popular, no matter what your blogging niche is. This works best if your audience is highly targeted, as they are more likely to purchase any given referral as a result.
Let’s take a look at popular product and service based marketing…
Aside from classic advertising, this is probably the most common way to make money blogging among solopreneurs.
The idea involves promoting a product or service on behalf of someone – a person or a company – using a trackable link. You are free to insert them into your blog content, email messages and other online places where promotions are accepted.
Finally, you would then receive a fixed or recurring commission once someone makes a purchase through said link. Rinse and repeat.
Affiliate marketing can generate an unlimited amount of money depending on the price of the product and overall demand. In fact, some of the top money making blogs make over $100,000 a month through a combination of niche products or services that suit their audience.
Where to look: Check out CJ Affiliate (formerly Commission Junction) and Clickbank as they have a huge marketplace of affiliate products that fit your needs.
Sell your own digital products:
How do bloggers make money when no third party product seems suitable for their audience? Easily, simply create your own!
Sales of products and services do not necessarily come from others. Do you have a natural skill that can be sold? If so, this is a natural way to make money blogging while doing what you love.
Products you can create may include:
If you can make it, you can sell it. Plus, you get to keep 100% of the sale when you cut out the middleman (like affiliate marketing).
Sell your own physical products:
Just because blogging takes place in a virtual environment doesn’t mean your products should remain intangible. In fact, many bloggers make money blogging solely from physical goods and nothing else.
For example, you can buy a product locally (or overseas) and then sell it for a profit. Otherwise, simply create it from scratch and send it to the customer.
While you can already do this on marketplaces like Amazon, selling such items from your blog can (again) cut out the middleman and increase your profit margin.
Where to look: Your local thrift store and even Craigslist (consider the free section, where many items are dumped daily).
Creating sponsored content involves promoting a product or service, and this is most often done through written or video content. The product or service is generally included in the detailed review and naturally refers to them as affiliates.
If you do this through less traditional means, you can instruct users to visit a specific URL containing your tracking code anyway (which works quite well for video and audio-based content).
How to get started: Contact specialized companies and websites. Let them know what kind of traffic and engagement you have and make it about them! It can be a numbers game, meaning you should contact a certain number of places weekly or monthly.
You’ve probably heard or read a content creator say, “Brought to you by…” followed by a company or service. This is called sponsorship and as you know it has been practiced for many decades (especially in television and radio).
This means that you can successfully implement this idea by proposing a relevant product or service to your audience.
How to get started: Getting a company to pay you may seem difficult at first, but it’s totally doable if you have a highly targeted audience (which generally means quality visitors). And once again, don’t be afraid to go after specialized companies yourself and describe the benefits of working with you.
Sponsorship has taken the audio/video industry by storm thanks to the likes of YouTube. Why not take a piece of the pie by leveraging your target audience?
As you can see, there is no shortage of unique methods of blogging for money and long-term financial independence. The following are based on providing access to certain benefits and sections on your blog…
The affiliate model can be a very reliable way to make money blogging, all depending on the specific products and services you offer. Fortunately, you can create a membership section on your blog related to almost anything – as long as there is a demand for your offerings.
Common examples of membership include:
Selling eBooks and Digital Tutorials: Do you have something to distribute or teach others? You can offer premium access to recurring guides on a weekly or monthly basis.
Audio/Video Guides and Tutorials: Similar to helping others in written form, you can also lend your talents in audio/visual form.
Private forum access: Forums are generally free, but you can always pay to access special content or a very narrow group that focuses on professional and expert discussions.
Specialized services and extras: Can you provide access to additional incentives that are conveniently available from one place?
How to get started: The sky is the limit if you want to make money as a blogger through a membership system. Popular membership solutions include S2Member and MemberPress.
“All-In-One” Membership Plugin for WordPress
Earning money on the job board can be highly reliable once it becomes popular. This is because job seekers tend to visit regularly in search of new clients and jobs.
Here are some common ways to blog for money mainly through job board:
Ad-supported listings: Employers can post a job for free and employees can apply for free. However, the council would display conventional ads (either traditional or private as mentioned) in various places.
Fee for referrals: In this case, most job offers are free, but employers have to pay to “stick” them to the top of the table. These listings generally attract more attention than others and the amount of money usually depends on your current traffic.
Fee for each ad: You can choose to simply charge the employer for each job that is posted on the job board, including unsolicited offers.
Charge the job seeker, not the employer: This method is the least popular, but many blogs go this route depending on what is being offered as a whole. This is often part of a membership system, as we discussed recently.
How to get started: There are quite a few job board plugins for WordPress, with WP Job Manager being one of the most popular. Otherwise, you can also rely on a job board theme to turn your entire website into a full-fledged job portal, similar to Monster.com and Indeed.com.
Fortunately, you don’t have to rely on someone else’s property as a way to blog for money. Here are some common examples…
Sell your knowledge:
Promote your talent on a separate “Hire Me” page or (even better) on the main Contact page to attract leads. Typical skills and services may include:
Writing and Editing: Are you a good researcher, writer and/or editor? Let your visitors know!
Copywriting: This is significantly different from traditional copywriting as it requires an influential touch to convert potential customers into buying or subscribing to any given product/service.
Development: Can you code or program? Maybe you know PHP, CSS and other languages? Again, feel free to sell yourself to the masses at an attractive price.
Mentoring: Most bloggers have a certain skill that sets them apart. what’s yours No matter how small or common you think it is, there is always someone who really needs your help.
How to get started: You can monetize your blog by promoting these services on all primary pages (such as homepage, contact me page and more).
Other ways to make money blogging
CPA stands for cost per action/acquisition because you get paid when people complete a specific task. They are somewhat similar to affiliate links, but the traffic may be easier to convert depending on the situation.
If an advertiser wants to build a mailing list, they can pay you for everyone who clicks on your links and subscribes to their newsletter. This means you earn without anyone making a single purchase, which could translate into a big income in the long run.
CPA offers can be useful in almost any area. However, they are especially popular among entertainment and lifestyle blogs because many of them revolve around entering contests and fun sweepstakes.
Where to look: Popular CPA networks include MaxBounty and CPALead.
Finally, donations are one of the more modest ways to make money blogging. This is not really used as a means of making big profits, but rather as a way to help maintain your blog.
Many bloggers choose to keep their website ad-free and provide an excellent user experience (for example by providing everything for free). As a result, they are kindly asking readers to make a one-time or recurring donation to help keep the blog alive.
You could potentially make good money as a blogger with this approach, although it really depends on how persistent you are about donations and how visitors perceive your offers.
Where to look: Popular platforms include PayPal and Patreon (with the latter being especially useful if you regularly provide new material such as new books and tutorials).
So can you make money blogging even as a newer publisher? As you can see, the answer is an absolute YES, regardless of niche and target demographic.
Let’s come back to this article a little later because there are several other ways to make money blogging with the right set of tools and a strategic approach. If you have any questions about any of these questions, don’t hesitate to contact us and we’ll be happy to help you start monetizing your blog!